This program gave a once-in-a-lifetime opportunity to 6 talented, Danish teenagers, putting their football skills to the test. Their backgrounds were diverse and undisciplined, but their talents were obvious.
Football legends Lars Høgh and Brian Laudrup were brought on as trainers to give the boys direction and focus. The athletes were tasked with competing at Denmark’s most competitive street tournament, with the series winner earning a stay at Amsterdam’s famous Ajax football school.
Over 6 episodes, the boys were put through the wringer, taught new techniques for handling the ball, and important lessons for use both on and off the playing field.
The show concept lent itself for easy activation of related merchandise and products, including footballs and dvd’s.